EMPLOYEE TOOLKIT: Network Maps
Bad-Ass Hack: Every employee in the company gets their own open-source network maps showing, (for example):
• How their ideas spread throughout the company — or languished and went nowhere (and the map would clearly indicate with whom the idea dead-ended)
• Who is using information that they supplied to solve key business problems
• Who is in each network and how networks used information differently
• How their network was interconnected with others
• The connections between their work activities and the company’s top strategic priorities
• The connections between courses/development assignments and customer satisfaction rankings
• etc.
While the company still maintains control of KPIs (Key Performance Indicators) and other performance management tools, these network maps serve as speed-freak self-assessments, self-improvements and more among teams and individuals
What Makes This Hack Bad-Ass: These kind of maps and technologies are NOT new or controversial. We’ve all seen them already: To demonstrate what drives global health trends; To visualize your own Facebook or Twitter network; Even to visualize the 9/11 terrorists’ network. And for over a decade, University of Virginia professor Rob Cross has been studying how companies like Microsoft, Pfizer and T. Rowe Price use social networks to discover informal “crowd-sourced” leaders within their organizations.

map: mediarevolutions.org
What makes this a bad-ass hack is turning the power to analyze what was previously hidden and to make completely new decisions over to EVERYONE — Instead of how institutions still maintain command-and-control over who does what, why, when and how. Power to the the people…right on.
With this hack, every individual could see the effectiveness (or lack of…) and use (or lack of..) of their ideas, presentations, efforts, and personal development.
How It Could Save Business’s Ass: Instead of waiting for yearly 360° performance reviews to change the course of individual efforts, each individual could be making their own daily decisions based on real-time feedback and transparent data. Finally, everyone who works for the company could be the best they can be without waiting for The Man to slap them on the wrist or give them their eventual high-fives.
All executives understand this, and want this kind of analysis…for themselves. Saving business’s sorry ass means equipping the masses with the same kind of decision-making tools that the execs have.
Potential Downsides to Avoid: Of course there are downsides. The three biggest are: 1. Unfocused empowerment and decision-making — individuals start making too-independent decisions and reaching erroneous conclusions. 2. Addiction to the data-game. Some individual’s could invest too heavily in massaging and studying their maps instead of actually getting their work done. (Same addiction suffered by many of today’s senior execs.) 3. If not properly managed, the new maps could be the new Wikileaks — plans and data that (maybe) should have remained confidential could get out.
Getting Started: One ideal approach would be for C-suite execs to build these powerful tools for the masses.
Will it happen that way? Don’t hold your breath waiting. Most corner-office dwellers remain stuck in the Stone Age. According to a recent IBM Chief Human Resource Officer Study “fewer than 23 percent of employees use social networking or collaborative technologies to preserve critical knowledge.” And next to none of those are leveraging network maps as described above.
Instead: If you’re interested in speeding up that process from the bottom up, begin with data and networks within your sphere of influence, and use open-source and cheap technologies such as SourceForge, Mugshot, Elgg, iPoint, NetMiner, or InFlow.
Also bone up on the background behind social networks so you can use the tools properly.
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12 Bad-Ass Hacks: We’re publishing one-a-month throughout 2011. Got examples of Bad-Ass Hacks? Please tell us about them. We’d love to post yours!